Be & Patagonia
Be // Patagonia
Be & Patagonia worked together to develop a high end casual footwear line inspired by surf culture. Be performed market research to define current competition, ideal target market and find the best materials and processes for production. The Stoke footwear line is rooted in culture and focused on sustainability. The leather is manufactured at an environmentally driven factory and the entire shoe was created to be recycled, reused and repurposed. We preformed a full product build from conception to realistic renderings and technical packages to ready for manufacturing.
This project was done in partnership with Wolverine World Wide.